Avetta: US Organisations Unprepared for Supply Chain Risk

Supplychaindigital · Jul 30, 2026 · 906 words · By Louise Collins

Corporate Operational Resilience Supply Chain Risk Management AI Adoption in Business

headphones Listen to the eFinder podcast briefing

Generate a natural audio summary of this story

Daily briefing

What to know about Corporate Operational Resilience

The article discusses a study by Avetta regarding the preparedness of US organizations to handle supply chain risks. It argues that many companies rely on fragmented, manual systems and suggests that integrating AI and real-time visibility is essential for operational resilience.

Propaganda risk 30%

Claims checked 16

Techniques found 3

Topics 3

Coverage spectrum

Coverage gap: Low Left coverage

Left0%

Center100%

Right0%

3 sources compared across this story cluster. This is an eFinder estimate from indexed source coverage, not an editorial rating.

What happened

Avetta: US Organisations Unprepared for Supply Chain Risk In today's world, work readiness is critical in order to stay resilient amid ongoing turbulence.

Why it matters

Despite this understanding, however, many organisations are falling behind — knowing they are underprepared to deal with volatility, but unable to anticipate it.

Common ground

Avetta has conducted a study exploring the preparedness of global organisations when dealing with risk, finding an increasing gap between risk and response.

Perspective signals

The tension in the story is sharpened by Loaded Language, Appeal to Fear, Glittering Generalities: language that can make the dispute feel more urgent, personal, or adversarial than the underlying facts alone.

Follow-up questions

What new context would change how readers understand this Corporate Operational Resilience story?
What evidence would most clearly confirm or weaken the claim that only 38% saying they have it [AI] fully embedded?
How does this story connect Corporate Operational Resilience with Supply Chain Risk Management over the next few days?

open_in_new Read the original article: https://supplychaindigital.com/news/avetta-us-organisations-unprepared-for-suppl…

analyticsAnalysis

30%

Propaganda Score

confidence: 95%

Minor concerns. Some persuasive language detected, but largely factual.

psychologyPropaganda Techniques Detected

eFinder identified 3 propaganda techniques in this article. These signals explain how wording, emphasis, or missing context can shape a reader's interpretation.

warning

Loaded Language 80% confidence

Using words with strong emotional connotations to influence an audience.

Found in this article: eFinder flagged this technique because the story's framing or source language may guide readers toward a particular interpretation. Review the claim checks and evidence below to separate what is directly supported from what is implied by wording or emphasis.

Why it matters: Recognizing loaded language helps readers compare the article's framing with the underlying facts and with coverage from other sources.

warning

Appeal to Fear 70% confidence

Building support by instilling anxiety or panic in the audience.

Why it matters: Recognizing appeal to fear helps readers compare the article's framing with the underlying facts and with coverage from other sources.

warning

Glittering Generalities 70% confidence

Using vague, emotionally appealing phrases ('freedom', 'justice') without specifics.

Why it matters: Recognizing glittering generalities helps readers compare the article's framing with the underlying facts and with coverage from other sources.

fact_checkClaims Checked

eFinder analyzed this article and checked 16 claims against available evidence, cross-references, web search, and Wikipedia. Here is what the fact-checking layer found.

schedule Pending 6

info Single Source 6

verified Verified 2

help Insufficient Evidence 2

schedule

Claim 1: “only 38% saying they have it [AI] fully embedded”

PENDING

This claim was extracted as a checkable statement from the article. eFinder labels it pending based on the available evidence and source context shown below.

verified

Claim 2: “39% identify risk only shortly before or after it has affected operations”

VERIFIED

The Avetta website explicitly states that 'Nearly two out of five (39%) identify risk only shortly before — or after it begins affecting' operations.

travel_explore

web search NEUTRAL — In Japanese wordplay and slang, through numeric substitution, 39 is the Internet chat slang term for "Thank you" when written with numbers: 3 (三, san) and 9 (九, kyū).
https://en.m.wikipedia.org/wiki/39_(number)

travel_explore

web search NEUTRAL — '39 ... " '39 " is a song by British rock band Queen. Composed by lead guitarist Brian May, it is the fifth track on their fourth studio album A Night at the Opera. The song was also the B-side to "Yo…
https://en.m.wikipedia.org/wiki/'39

travel_explore

web search NEUTRAL — New Avetta research reveals why rising supply chain risk is outpacing readiness — and how visibility, AI, and predictive insights may help prevent disruptions.Nearly two out of five (39%) identify ris…
https://www.avetta.com/blog/closing-the-readiness-gap-why-ri…

info

Claim 3: “77% of respondents report an increase in global supply chain and workforce risk over the past year”

SINGLE SOURCE

The provided evidence for this claim consists of generic Wikipedia entries for the number 77 and unrelated biographies. No specific source confirms the 77% statistic, although it is part of the same report as Claim 0.

menu_book

wikipedia NEUTRAL — San Giuseppe all'Aurelio is a church in Rome, in Primavalle district via Boccea.
https://en.wikipedia.org/wiki/San_Giuseppe_all'Aurelio

menu_book

wikipedia NEUTRAL — Welsh, Carson, Anderson & Stowe (WCAS), also referred to as Welsh Carson, is a private equity firm. WCAS was formed in 1979 and focuses on investing the industries of technology and healthcare, primar…
https://en.wikipedia.org/wiki/Welsh,_Carson,_Anderson_&_Stow…

menu_book

wikipedia NEUTRAL — John Moreland (born June 19, 1965) is an American entrepreneur and venture capitalist. He is the founder of Avetta, an online supplier management marketplace, and president of Operation Underground Ra…
https://en.wikipedia.org/wiki/John_Moreland_(entrepreneur)

+ 3 more evidence sources

info

Claim 4: “71% of respondents say compliance requirements have become more complex”

SINGLE SOURCE

The provided evidence consists of a film and generic Wikipedia entries for the number 71. No source confirms this specific statistic.

travel_explore

web search NEUTRAL — Set in Northern Ireland, it stars Jack O'Connell, Sean Harris, David Wilmot, Richard Dormer, Barry Keoghan, Paul Anderson and Charlie Murphy, and tells the fictional story of a British soldier who bec…
https://en.wikipedia.org/wiki/'71_(film)

travel_explore

web search NEUTRAL — Brazil v Germany, a match on the 2014 FIFA World Cup where the final score was 7-1. This disambiguation page lists articles associated with the same number. If an internal link led you here, you may w…
https://en.wikipedia.org/wiki/71

travel_explore

web search NEUTRAL — '71 is a tense, immersive survival thriller that captures the chaos of 1970s Belfast with real force. What works best is its realism: the film feels physical, dirty, and immediate, throwing you...
https://www.rottentomatoes.com/m/71_2015

schedule

Claim 5: “Across respondents, AI is being used for: Supplier analysis (55%), Regulatory tracking (51%), Compliance measurement (50%), Predictive safety monitoring (46%), Job safety analysis (42%)”

PENDING

This claim was extracted as a checkable statement from the article. eFinder labels it pending based on the available evidence and source context shown below.

verified

Claim 6: “Avetta... conducted a survey to explore how organisations are responding to risk. In the survey, 500 US-based senior leaders across supply chain, procurement, operations and environmental health and safety explored their own operations.”

VERIFIED

The Avetta website explicitly states it commissioned Censuswide to survey 500 U.S.-based senior business leaders in procurement, supply chain, operations, and environmental operations.

travel_explore

web search NEUTRAL — Avetta commissioned Censuswide to survey 500 U.S.-based senior business leaders between June 1–12, 2026. Respondents worked in procurement, supply chain, operations, and environmentalOperations. Platf…
https://www.avetta.com/blog/closing-the-readiness-gap-why-ri…

travel_explore

web search NEUTRAL — SYDNEY--(BUSINESS WIRE)--Avetta®, the leader in intelligent work readiness across global supply chains, today released the Avetta Insights and Impact Report 2026.
https://www.businesswire.com/news/home/20260804159870/en/Ave…

travel_explore

web search NEUTRAL — Avetta: US Organisations Unprepared for Supply Chain Risk. There is a growing gap between increasing supply chain risk and organisational response readiness. Credit: Getty. July 30.
https://supplychaindigital.com/news/siemens-nvidia-dp-world-…

schedule

Claim 7: “some leaders (24%) say they are unable to adjust to these needs because they rely on fragmented and manual processes”

PENDING

This claim was extracted as a checkable statement from the article. eFinder labels it pending based on the available evidence and source context shown below.

help

Claim 8: “48% of respondents put real-time monitoring and predictive analytics as a core priority for strengthening risk response”

INSUFFICIENT EVIDENCE

No evidence was found after searching for this claim.

info

Claim 9: “56% rely on visibility information which is manual, fragmented or delayed”

SINGLE SOURCE

The provided evidence consists of generic Wikipedia entries for the number 56. No source confirms this specific statistic.

menu_book

wikipedia NEUTRAL — San Giuseppe all'Aurelio is a church in Rome, in Primavalle district via Boccea.
https://en.wikipedia.org/wiki/San_Giuseppe_all'Aurelio

menu_book

+ 3 more evidence sources

schedule

Claim 10: “Approximately half of respondents are using AI in a limited capacity, while 11% are still in the early stages of implementation”

PENDING

This claim was extracted as a checkable statement from the article. eFinder labels it pending based on the available evidence and source context shown below.

schedule

Claim 11: “most businesses (97.2%) are using AI within their supply chain risk management lifecycle”

PENDING

This claim was extracted as a checkable statement from the article. eFinder labels it pending based on the available evidence and source context shown below.

info

Claim 12: “38% of respondents cite limited visibility into third-party risk as a barrier to effective risk mitigation”

SINGLE SOURCE

The provided evidence consists of generic Wikipedia entries for the number 38 and firearms. No source confirms this specific statistic.

travel_explore

web search NEUTRAL — 38 is the largest even number which cannot be written as the sum of two odd composite numbers. 37 and 38 are the first pair of consecutive positive integers not divisible by any of their digits.
https://en.wikipedia.org/wiki/38_(number)

travel_explore

web search NEUTRAL — The .38 Special was the standard service cartridge for most United States police departments from the 1920s to the 1990s. It was also a common sidearm cartridge used by United States military personne…
https://en.wikipedia.org/wiki/.38_Special

travel_explore

web search NEUTRAL — 38-0 is an English top-flight draft game where you build an all-time XI from players across every era of English top-flight history. Once your team is complete, you simulate a full 38-game season to s…
https://38-0.app/

help

Claim 13: “More than half say compliance demands take time and resources away from other work”

INSUFFICIENT EVIDENCE

No evidence was found after searching for this claim.

info

Claim 14: “only 44% have embedded real-time visibility into their operations”

SINGLE SOURCE

The provided evidence consists of unrelated Wikipedia entries for the number 44 and a band. No source confirms this specific statistic.

menu_book

wikipedia NEUTRAL — San Giuseppe all'Aurelio is a church in Rome, in Primavalle district via Boccea.
https://en.wikipedia.org/wiki/San_Giuseppe_all'Aurelio

menu_book

+ 3 more evidence sources

info

Claim 15: “68% of organisations underwent shutdowns or operational delays in the same 12 months”

SINGLE SOURCE

The provided evidence consists of game scores and unrelated Wikipedia entries. No source confirms this specific statistic.

menu_book

wikipedia NEUTRAL — The Church of the Sacred Heart of Jesus in Agony in Vitinia (Italian: Sacro Cuore di Gesù agonizzante a Vitinia, Latin: Sacratissimi Cordis Iesu in agoniam facti) is a Roman Catholic titular church in…
https://en.wikipedia.org/wiki/Sacro_Cuore_di_Gesù_agonizzant…

menu_book

wikipedia NEUTRAL — San Giuseppe all'Aurelio is a church in Rome, in Primavalle district via Boccea.
https://en.wikipedia.org/wiki/San_Giuseppe_all'Aurelio

menu_book

+ 3 more evidence sources

schedule

Claim 16: “42% of respondents saying this [complex compliance requirements] has created a barrier to effective risk response”

PENDING

This claim was extracted as a checkable statement from the article. eFinder labels it pending based on the available evidence and source context shown below.

info Disclaimer: This analysis is generated by AI and should be used as a starting point for critical thinking, not as definitive truth. Claims are verified against publicly available sources. Always consult the original article and additional sources for complete context.